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Ford Australia has formally launched its Ford Professional Convertor program, during which Ford-certified ‘convertors’ will perform extra advanced chassis and element upgrades to the Blue Oval model’s business automobiles, with official manufacturing unit backing.
The Ford Ranger is the first focus in the meanwhile, however this system is anticipated to be finally prolonged to incorporate the complete Ford business automobile vary, together with the mid-size Transit Customized and huge Transit vans, and the F-150 pickup.
Ford Professional Convertor has been introduced forward of the launch of the primary Ford Ranger Tremendous Responsibility, which is due in showrooms early subsequent yr and can carry extra functionality, extra towing capability, the next gross automobile mass (GVM) and due to this fact extra alternative for aftermarket modification.
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The hardcore, work-focused Ranger Tremendous Responsibility is ripe for customized upgrades to go well with job-specific duties given its distinctive place within the Australian market.
The Ford Professional Convertor (FPC) program permits accredited companies which have been by means of an intensive, painstaking course of to realize official FPC standing to suit accredited elements to the model’s automobiles.
“We have now meticulously chosen and authorized our Ford Professional Convertors, making certain they meet Ford Professional Convertor requirements and cater to the wants of a variety of shoppers,” mentioned Michael Elias, Ford Australia’s normal supervisor of fleet.
The FPC program was designed to cut back complications between Ford and its sellers when it come to becoming customized and sometimes advanced components past trays, bull bars or different elements – significantly in relation to giant fleet prospects, for which fitment delays can considerably influence enterprise.
Every FPC location provides particular Ford-approved modifications and components, that are coated by a five-year, unlimited-kilometre guarantee to match Ford’s new-vehicle guarantee.
The completed automobile is delivered to the shopper, full with upgrades, with a single bill – lowering the backwards and forwards between sellers, suppliers and prospects.
Wanting past Ford’s personal assertion, FPC additionally allows the automaker to watch the standard of different aftermarket components and, cleverly, to level prospects in the direction of its personal FPC areas slightly than non-approved options.
By doing so, it might scale back the variety of problematic conditions the place an aftermarket element has brought on a possible guarantee challenge as a result of poor third-party fitment or in any other case.
Six FPCs have to this point been established in particular areas throughout Australia, together with Bull Motor Our bodies, Duratray, Hidrive, MITS Alloy, Norweld, and XL Service Our bodies.
The Ranger makes up the majority of Ford Australia’s gross sales – accounting for round 60 per cent – and is presently the nation’s best-selling automobile to this point this yr, after toppling the Toyota HiLux in 2023 and 2024.
Ford additionally has a partnership with Australian automotive aftermarket provider ARB, during which prospects can order components from the ARB catalogue and have them fitted by a Ford dealership earlier than their new automobile is delivered.
MORE: Discover the Ford Ranger showroom
