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Colour, noise, and museum-grade steel are headed for Earls Court docket. From September 12 to 14, Goodwood Revival 2025 hosts 5 BMW Artwork Vehicles as a part of a 50-year celebration of the sequence. It’s a one-stop viewing of works that often reside on totally different continents. Saturday is offered out; a number of tickets for Friday and Sunday stay through Goodwood.
Since 1975, BMW has invited artists to reimagine its racers and highway vehicles. The gathering now spans 20 autos, that includes names akin to Frank Stella, Roy Lichtenstein, David Hockney, and Jeff Koons, and it sits on the intersection of up to date artwork and motorsport. Right here’s a fast take a look at the 5 vehicles that might be on show.
Frank Stella’s BMW 3.0 Csl (1976)

Stella wrapped the Group 5 CSL in a exact black-and-white grid that resembles outsized graph paper, a visible “blueprint” that reworked pure engineering right into a sample. BMW highlights the automotive’s Le Mans connection and the period’s 750 hp turbo CSLs, which lend this piece a real racing aura even when at relaxation.
Roy Lichtenstein’s BMW 320I Turbo (1977)


Lichtenstein introduced his Pop Artwork language to the 320i, characterised by flowing strains and Ben Day dots that evoke the highway, the panorama, and the passage of time. The automotive competed on the 24 Hours of Le Mans, pushed by Artwork Automobile instigator Hervé Poulain and Marcel Mignot, and recorded a category win that cemented its legend.
Ernst Fuchs’ BMW 635 CSI “Hearth Fox on a Hare Hunt” (1982)


The primary Artwork Automobile based mostly on a manufacturing BMW, Fuchs used the 635 CSi as a canvas for a dreamlike, symbolic scene, incomes it the nickname “Hearth Fox on a Hare Hunt.” It marked a flip from pure race vehicles to road-going artwork you might think about driving.
David Hockney’s BMW 850 CSI (1995)


Hockney “peeled again the pores and skin” and painted the automotive to disclose its inside life, from mechanical types to the define of a driver on the door. This one was created as an exhibit moderately than a racer, and Hockney described the strategy as letting you look contained in the automotive.
Jeff Koons’ BMW M3 GT2 (2010)


Koons used vivid colours and vitality strains to recommend movement and energy, then numbered the automotive 79 as a nod to Warhol’s 1979 M1 Artwork Automobile. The M3 GT2 took the beginning at Le Mans in 2010, drawing large crowds, and retired early as a consequence of technical hassle, which solely added to its lore.
What It All Means


Goodwood Revival celebrates interval fashion and historic racing. Dropping 5 Artwork Vehicles into that setting connects museum-grade art work with the noise, tales, and human scale of motorsport. It’s a fast stroll by way of 5 many years of artwork historical past instructed in paint, aluminum, and tire rubber.
BMW’s Artwork Vehicles should not simply fairly paint. They’re a operating dialog between artwork, design, and pace, illustrating how every period perceived expertise and its relationship to identification. Stella’s CSL turns engineering into a visual grid, Lichtenstein paints the highway and the passage of time throughout a Le Mans racer, Fuchs brings fantasy to a highway automotive, Hockney invitations you to look contained in the machine, and Koons turns movement and energy into coloration and contours. Seen collectively at Revival, they learn like a timeline of concepts as a lot as a lineup of vehicles.
This show additionally reveals why this system issues past the museum. These vehicles had been constructed to maneuver audiences in addition to to maneuver quick, and so they influenced how manufacturers, artists, and race groups take into consideration liveries, collaboration, and storytelling. When you go, view every one twice. First, step again and absorb all the form as a murals. Then stroll shut and study how the artwork wraps round purposeful parts, akin to vents, panel gaps, and splitters. The vehicles inform totally different tales at every distance, and that’s the actual magic of an artwork gallery with a heartbeat.